Keywords: Deutsche Telekom, SAP, Deutsche Telekom, SAP

Deutsche Telekom rivals SAP

Ivan Ujvari | News | 7 March 2012

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Deutsche Telekom AG, a phone company, plans to offer cloud-based applications for SME, in a move that brings the company into competition with SAP AG.

The operator will start the Business Marketplace platform with so-called cloud computing applications for internet-based customer-relationship management and accounting software.

The potential market is EUR10.7bn for Germany, where only 12% of smaller businesses use cloud functions.

Deutsche Telekom currently has cloud-computing sales of about EUR500m, of which about EUR140m comes from SMEs.

The software will target clients that don’t need the complexity that SAP systems offer.